Corner Market initially came to our team with one challenge in mind: They wanted to engage with their customers in a way that stood out from the competition, or even their own past efforts, communicating that Corner Market stores are a one-stop shop for all demographics. Thus, the For Everyone campaign was born. This campaign’s intentions was to pull at the heartstrings of viewers while cleverly indicating that Corner Market does indeed have something to offer each and every shopper. This integrated campaign utilized several elements, including a Telly Award-winning TV spot.
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